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PROFILE

Established in April 2009, LOBSTER & me is an agency offering professional skills and efficient consultancy services in the field of product development and communication for small and midsized firms, and for organizations and associations from the nutrition and healthcare sectors.

Agency owner Kirsten Hummerich, a graduate of home economics and nutritional science now specializing in human nutrition and marketing, spent more than ten years working for a variety of different industries in the positions she held at both globally operating and domestically based PR and marketing agencies (among them Hill&Knowlton, PLEON, A&B ONE). Most recently, she was instrumental - in her capacity as managing partner - in the launch and successful positioning of “markenzeichen,” a marketing and communications agency.

Kirsten Hummerich boasts additional qualifications in the field of production management and internal quality assurance, is an active member of the DGE (Germany’s National Association of Nutritionists) e.V., the VdOe (Association of Oecotrophologists) e.V., and the DJV (Germany’s National Association of Journalists).